Warminster Town Plan ~ Silver Street

From The Warminster Town Plan, April 2012:

Silver Street

Introduction
This part of the town has a village character with smaller scale buildings than elsewhere in the town focused around the landmark obelisk. There is a concentration of antiques shops in the area which also contributes significantly to its character. Silver Street is the western gateway to the town centre, therefore it forms the first impression for many visitors to the town.

Key elements
a. Treatment of the public realm around the obelisk and extension of footway. To create a better pedestrian environment at this important junction, simplify traffic movements and reduce the amount of public realm given over to vehicles. This approach will also enhance the setting of the obelisk and the surrounding buildings which are of historic value.

b. Promotion of the area as an Antiques Quarter. The existing cluster of antiques shops along Silver Street would benefit from a higher profile and a distinctive branding. This will help with marketing and promotion of the area as a strong asset for Warminster.

c. Retention of car parking spaces, pavement widening and tree planting where possible. Part of Silver Street has a wide carriageway. The remodelling of this to provide a combination of improved pedestrian space and dedicated parking will help to support the antiques uses. Where pavements are widened opportunities can also be sought to introduce tree planting to further soften the character of the street.

d. Preservation of existing land use. The existing mix of land uses including a predominance of housing combined with antiques shops is considered appropriate for the area, given that it is some way from the core of the town centre.

Key Movement Proposal
Silver Street/Vicarage Street junction
In order to enhance the setting of the obelisk, the simplification of the junction to create a more conventional T junction will be supported. This will allow the footway around the obelisk to be extended to connect back into the main pavement and create a more attractive public space. This change is unlikely to significantly affect the performance of the junction.

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